Strategic Management of Technology & Innovation

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Harga Asal: RM75.00
Harga Tawaran: RM45.00 (termasuk pos)
Terbitan: McGraw Hill International Edition
(Fifth Edition)
Pages: 1,234pg

Remarks:

Contents:

*Integrating Technology and Strategy - A General Management Perspective
*Design & Implementation of Technology Strategy: An Evolutionary Perspective
*Enactment of Technology Strategy: Developing a Firm's Innovative Capabilities
*Enactment of Technology Strategy: Creating and Implementing a Development Strategy
* Conclusion: Innovation Challenges in Established Firms

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